This is my redesign of the home page and donate page for The House of the Good Shepherd. The current pages can be found at www.hgs-utica.com. I wanted to simplify them significantly and change the color scheme. I also wanted to get rid of the plethora of links that find their way onto the home page now and segregate it into a few different categories.
The home page includes a little bit of information about The House as well as all the ways that someone can follow us online. The three links at the top would be drop downs that would give the website visitor an option to select from many categories to learn more about the organization. For the landing/home page I just wanted something simple and bright.
The donate page is also very simple with just a few links at the top. From what I have found in my nearly 10 years raising money for non-profits, the best way to get someone to give is to directly connect them to what their donation can accomplish. People usually do not like to give directly to general operating expenses but if they can see with their own eyes what the impact is of their donation they will give more and give more often. I tried to keep the page itself simple with just a few images and very little text.
